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MUA Launch Love Hearts Collection

Last night I shimmied on down to Fruitbox, where MUA were launching their new Love Hearts Collection to the press and bloggers.

We ate love heart decorated cakes, and drank gorgeous non alcoholic cocktails from jars while we had a look at the make up goodies Make Up Academy had to offer.

As well as having a sneak peek at the new BB creams and strip lashes which are to come later in the year – we were introduced to the gorgeous new Lovehearts collection – a collaboration with Love Hearts sweets and Make Up Academy for Spring 2012.

The colours are pretty pastel shades with the odd bright thrown in and consist of six nail polishes and five lip balms.

The standard black lids of the nail polishes have been replaced with white Love Heart lids with a big loveheart on the top saying the shade name. I had my nails painted by the amazing Chelsea Dagger in U R FAB which is a gorgeous dusty raspberry colour. It looks very luxurious and shiny, and not at all like it costs £2 a bottle!

The lip balms are also a steal at £2. I got to try out three of them – Sugar Lips, Hot Lips and Sweet Kiss. They taste great – very very sweet, without the bitter aftertaste that some of these type of products have.

As well as being good for your lips, they are fab for adding a little flush of colour to your pout.

The Love Hearts collection will be in Superdrug stores from mid February and available online now at www.muastore.co.uk


  1. February 9, 2012 / 6:52 pm

    'U R Fab' looks quite similar to Model's Own 'Purple Ash', which is my current go-to nail polish so I'd quite like to try this one out, especially seeing as it's so cheap!

  2. February 9, 2012 / 7:00 pm

    The Love Heart stuff looks so cute, they'd make such sweet gifts too! Can't wait to see these in store. x

  3. February 9, 2012 / 11:04 pm


    Good to see you at the MUA & Love Hearts event- great write up and photos. Love the kiss me cupcake shot! Enjoy trying out the new MUA range and of course your Love Heart sweets!

    Sarah-Louise Marketing Mgr Love Hearts x

  4. February 10, 2012 / 12:11 pm

    I wish I could have made it to the event, the collection looks great!

  5. February 12, 2012 / 5:01 pm

    the lip balms look really cute and I love
    the shades, especially 'sweet kiss' 🙂

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