As well as seeing some of the new make up from the brands they stock such as Illamasqua, Dior, Elizabeth Arden, Mavala, Benefit, Guerlian and Estee Lauder to name but a few - there were a few brands with an area of their own. Bare Minerals were showcasing their new pressed foundation, and Urban Decay and Calvin Klein were doing make overs - I played with the new vault of 24/7 Urban Decay liners, which unfortunately will only be coming out in America - but all the new colours are available to buy over here separately - there are some gorgeous ones there - I particularly loved Ether and Abyss. [Exciting update! It now IS coming to the UK and will be exclusive to Debenhams from 2nd May - yay!].
I hadn't ever seen Calvin Klein make up before - the foundations look like a lovely finish and they had two nail polish colours (a lime and a frosted turquoise) which are scented with CK One fragrance! The eyeshadow quads looked good too - I had a little of the eyeshadow applied and it stayed put all day.
Benefit were there taming people's brows, as were Benito who were also doing eyelash extensions I had my eyebrows threaded while I was there and was really pleased with the finished result.
Beverly C was styling hair using Babyliss, which I unfortunately didn't have time to indulge in - I had a look for the Perfect Curl as I'm dying to have a go with it but I didn't spot it.
Scentlab was there too - which is a great way to help people choose which fragrance you might like based on the choices you enter into the touchscreen device. It asks a few questions and based on my answers the perfume it recommended was YSL Manifesto - a perfume I'd never smelt before but is very 'me'.
Something I recently spotted on the Debenhams website is the Try Me Guarantee which I think is a fabulous idea that more companies should adopt. When you purchase a full sized product that's included within the scheme, you get a sample size of it too - so you can try the sample, and if you don't like it, can return the full sized unopened product for a refund. Hopefully this will roll out over more products soon as it's a great way to shop!
A pretty picture-heavy post, but hopefully you're now drooling along with me!